Sociable: US Supreme Court will hear TikTok’s appeal over sell-off bill
“Sociable” is the latest commentary on important social media developments and trends…
How JBL’s college marketing is evolving to deliver long-term brand value
As college bowl season kicks off in earnest this weekend, football fans…
Wonderful Halos’ edgy campaign sees kids call IRS, cut brake lines
Dive Brief: Wonderful Halos, the seedless mandarin brand, launched its first national…
Santa Claus makes the switch to Pepsi in brand’s latest dig at Coke
Dive Brief: Pepsi unveiled a new holiday marketing effort that sees Santa…
An ‘anti-marketing’ marketing channel for Gen Z
How about a recipe for “The Best Flamin’ Hot Cheeseball made with…
Facebook global ad revenue to surpass $100B in 2024: WARC
Daily Brief: Facebook’s global advertising revenue is forecast to surpass $100 billion…
Oatly wants to update Santa’s Christmas Eve milk-and-cookies tradition
Dive Brief: Oatly released a holiday marketing campaign that encourages consumers to…
Roku will cover the cost to turn branded social content into CTV ads
Roku will offer free use of a platform that repurposes social content…
Nostalgia-washing: How brands can look back without getting hung up to dry
First there was greenwashing and rainbow-washing; now there’s nostalgia-washing, which can be…